Blog

For the beautician who works with her hands full: the calls that go unanswered, answering from your own menu, and what each tool in the sector actually does.

Everyday problems

What really happens in the business, told from the side of the person living it.

A beauty therapist in gloves applies a face mask to a client lying on the treatment bed, while a phone resting on the towel shows an incoming call.

The phone rings and your hands are busy

A facial, a laser session or microblading cannot be paused to take a call. What happens to the calls you miss, and the options you have for not losing them.

A tired woman with her hand on the bridge of her nose at a desk with a notebook, a mug, a phone and sticky notes on the wall.

The same price questions, every evening

How much is it, how long does it take, can I have it the same day. Ten questions you answer a hundred times by phone, message and social media. What it really costs and how to get them off your plate.

What the product does, feature by feature

Each feature explained in full: what it does, what it does not do and which plan includes it.

The market and the comparisons

Who competes, what each option costs and who each one suits, with pros and cons for both sides.